quarta-feira, março 26, 2014

Air Max Day

March 26th, 1987 – The day Nike revolutionized the running shoes industry and presented the Air Max 1. Designed by Tinker Hatfield, the Air Max 1 came as a breakthrough and settled as one of the freshest models ever. From those still in the market, the AM1 is clearly my favourite runner.
The “Air Max Day” is an interesting marketing idea that Nike came up with this year, and to celebrate its first edition, Nike released a limited edition of the Air Max 1 which basically reproduces the same colorway as the original one from 1987 also using the same materials. I’d be ok with this re-edition if that was truly a re-edtion. But no, Nike had to come up with a bad taste idea of adding a bright volt midsole. I mean, I didn’t like it, but considering the sold out pre-orders, the public seemed to like it. Also different from the original is the tongue tag which now features a “3.26” inscription which I think adds a very nice flavor to a commemorative edition.



As for me, during the day I won’t be able to take any of my AM1 pairs for a walk, but once I get home from work I’ll make sure to go out for a quick walk ahah!

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